Content That Worked Once.Working Everywhere
Additional UGC & Usage Rights for tech and AI brands. Creator content for your own channels, with the rights agreed in writing.
Campaigns delivered for
- Torras
- Ugreen
- Roborock
- Red Tiger
Additional UGC & Usage Rights
What it is, and who it's for
What it is
Two things that sit beside a campaign. Additional UGC: creator-made content produced for your own ads, landing pages and social. Usage rights: the right to keep using creator content beyond the original placement, negotiated properly and put in writing.
Who it's for
Tech and AI brands that want proven creator content running in paid social, product pages and onboarding, without guessing what they are allowed to do with it.
What's included
Handled by one team
UGC briefs and production
Short-form creator content made for your channels, briefed around the product and the buyer.
Usage windows
How long, where and in which markets you can use the content, agreed before production.
Paid amplification terms
Whitelisting and ad-use terms negotiated with the creator, so content can run from your accounts or theirs.
Raw footage and edits
Source files and cut-downs where the deal includes them, delivered with the terms attached.
Exclusivity, written down
Category exclusivity and its length agreed up front, never assumed.
How it works
Brief us. We take it from there
Fully managed from A to Z, or approve each stage as we go. You choose how hands-on you want to be.
Define the use
Where the content will run, for how long, and in which markets.
Negotiate the rights
Usage, amplification and exclusivity terms agreed with each creator.
Produce or license
New UGC briefed and reviewed, or existing content licensed for the agreed use.
Deliver
Files, edits and the written terms, in one place.
Questions
About Additional UGC & Usage Rights
Tell us what you're launching
Who you sell to, what you're working with and by when. We scope the work to your budget and a person replies inside one business day.